Blog
Founder-Led LinkedIn: the Blog
Forty nine working guides for boutique software, IT, cybersecurity, and consulting founders who want LinkedIn to produce calls instead of applause. Start with the first group if the account is young; everything here is opinionated on purpose.
Getting Started
- Why Founder-Led LinkedIn Beats the Company Page
- LinkedIn Profile Optimization for Founders: the Checklist
- How to Identify Your Ideal Client on LinkedIn
- What to Post on LinkedIn When You Have No Clients Yet
- A 90-Day LinkedIn Content Plan for Fresh Founders
- How Often Should Founders Post on LinkedIn?
- LinkedIn Headline Formulas for Founders
- LinkedIn Thought Leadership Myths That Waste Founders' Best Ideas
- Founder Voice vs Brand Voice on LinkedIn
- The Founder Content System at $500 a Month
- Ghostwriter vs AI Content for Founders
- LinkedIn Content Agency Red Flags: What to Check Before You Sign
- Key Takeaways: Founder LinkedIn Ghostwriting at $500 a Month
Writing and Content
- How to Write LinkedIn Posts That Convert (Founder Edition)
- LinkedIn Post Hooks That Stop the Scroll
- Storytelling Frameworks for LinkedIn Posts
- The Founder's Guide to LinkedIn Long-Form Posts
- LinkedIn Carousel Posts: a Working Guide
- LinkedIn Video Posts for Founders
- The 30-Day LinkedIn Content Calendar for Founders
- The Case Study Post Structure That Works on LinkedIn
- How to Write a LinkedIn Recap Post That Pulls Its Weight
- How to Repurpose Client Work Into LinkedIn Content
- Linking the Products You Built to Your LinkedIn Posts
- The LinkedIn First Comment Strategy for Founders
- LinkedIn Newsletter vs Posts for Founders
- LinkedIn Group Outreach for Founders
- How to Run a LinkedIn Poll That Earns Comments
- Employee Advocacy vs the Founder Brand
- LinkedIn Content for Niche Markets: a Founder's Guide
- Building Authority in Boring Industries on LinkedIn
- B2B Cybersecurity Content Strategy on LinkedIn
- The Ghostwriting Process Behind the Scenes
- Common LinkedIn Mistakes Experts Make
- How to Handle LinkedIn Critics and Trolls
Outreach and Closing
- LinkedIn DM Templates That Actually Get Replies
- LinkedIn Connection Request Templates for Founders
- Personalized Outreach at Scale for Founders
- Cold DM vs Cold Email for Founders
- The 21-Day LinkedIn Outreach Cadence
- How to Follow Up Without Being Pushy on LinkedIn
- How to Build Trust on LinkedIn Before Selling
- Closing Objections in LinkedIn DMs
- Getting LinkedIn Clients Without Ads
- LinkedIn Sales Navigator Tips for Founders
- B2B Buyers Read LinkedIn Before Calling
- LinkedIn Metrics That Actually Matter for Leads
- LinkedIn Analytics: What to Track as a Founder
- How Founders Get Speaking Gigs From LinkedIn
HOW TO USE THIS BLOG: Start with one post from Getting Started, apply it for a week, then take the next. Reading all fifty in one sitting changes nothing. Pick one action per article and let the system compound.
New here and want the whole system run for you instead of reading 49 guides? book a 15-minute call or See how the done-for-you system works.